2008 FLORIDA RACES Advertsing Rates

Contact:

Lorraine Evans

flrunn@cfl.rr.com

407-352-9131

Full Page: B&W $500, 4/C $695, $45 Creation

2/3 Page: B&W $440, 4/C $600, $35 Creation

1/2 Page: B&W $375, 4/C $485, $35 Creation

1/3 Page: B&W $290, 4/C $395, $25 Creation

1/4 Page: B&W $210, 4/C $300, $25 Creation

1/6 Page: B&W $125, 4/C $225, $15 Creation

Front Cover: Add $300 for position

Back Cover: Add $225 for position

Inside Front Cover: Add $150 for position

Inside Back Cover: Add $100 for position

Guarantee Front Gloss Pages 3-8: Add 20%

Guarantee Back Gloss Pages: Add 10%

* We create / typeset 50% of our ads.

Deadlines

Jan / Feb Issue - Space res Dec 1; Ad complete Dec 8

Mar /Apr Issue - Space res Feb 1; Ad complete Feb 9

May / Jun Issue - Space res Apr 2; Ad complete April 10

Jul /Aug Issue - Space res Jun 1; Ad complete Jun 8

Sep / Oct Issue - Space res Aug 1; Ad complete Aug 10

Nov / Dec Issue - Space res Oct 1; Ad complete Oct 10

Ad Size / Live Area (Width x Length)

Full Page: 7-1/2" x 9-3/4"

2/3 Page: 5" x 9-3/4"

1/2 Page: 5" x 7-1/2", 7-1/2" x 5", or 3-5/8" x 9-3/4"

1/3 Page: 5" x 5" or 2-3/8" x 9-3/4"

1/4 Page: 3-5/8" x 5" or 5" x 3-5/8"

1/6 Page: 2-3/8" X 5" or 5: x 2-3.8"

Production Specifications:

These are basic specifications, for complete and updated specifications, please contact: Lorraine Evans 407-352-9131

Full Page Ad Artwork Live Area: 7-1/2" x 9-3/4"

Bleed Ad Artwork Live Area: 7-1/2" x 9-3/4"

Bleed Ad Total size: 8-3/4" x 11-1/4" Must include 1/4" bleed on all sides over trim size

Publication trim size: 8-1/4" x 10-3/4"

Line screen: 85

Electronic Ads Production Specifications:

E-mail as pdf or eps with NO crop marks.

Info: Mac and PC readable.

Platform: Color CMYK 4/COLOR

PROCESS ONLY (NO spot color)

300 pdi, all fonts & links included

Full Pg Ad Artwork LiveArea: 7-1/2" x 9-3/4"

Bleed Ad Artwork Live Area: 7-1/2" x 9-3/4"

Publication trim size: 8-1/4" x 10-3/4"

Bleed Ad Total size: 8-3/4" x 11-1/4" Must include 1/4" bleed on all sides over trim size

WEBSITE SERVICES

FEATURED RACE OPTION Scroll down the home page and see the rotating race logos. Click on the logos to see some links we have set up.

Race logo, along with calendar and race description and link to the race website.

* FEATURED RACE: Set up a link from our website with your logo, calendar / starting lines and from monthly calendar listings to your website for $20 per month. Without logo from monthly calendar $25 / two months.

* WEBSITE ENTRY FORM: Set up a link from our website with your logo, calendar / starting lines and from monthly calendar listings to our generic website entry form that can be downloaded and mailed in ($30) for two months.

RACE FLYER / ENTRY FORM: Set up a link from our website with your logo, calendar / starting lines and from monthly calendar listings to a website we create specifically for your event with a race flyer and entry form that can be downloaded and mailed in for $40 per month.

Note: For races not placing a graphic ad, please add $25 to each internet service.

For more advertising information contact: Lorraine Evans Florida Running & Triathlon at: 407.352.9131 e-mail flrunn@cfl.rr.com 8640 Tansy Drive * Orlando, FL 32819

WHAT YOU RECEIVE WHEN YOU ADVERTISE WITH FLORIDA RUNNING & TRIATHLON

CIRCULATION

Circulation of Florida Running & Triathlon is 9,000, which includes 3,800 subscribers (including ALL FL USATF members), running stores, and race packet stuffers statewide. Your ad also reaches out-of-state subscribers who vacation, travel or reside part-time in Florida. Athletes use us for scheduling as they know we are Florida's only statewide publication with the state's most complete road & multi-sport calendar. Knowing a race producer cares enough to advertise, the athlete knows the race will be a well organized quality event they want to participate in.

SPONSOR AWARENESS

Florida Running & Triathlon gives sponsors the exposure they are paying for. As Florida's only statewide publication, we provide the organizations who make race events possible the exposure and awareness they expect and should receive.

AD DISTRIBUTION

Current issues of the magazine are sent as packet stuffers to events throughout Florida, making your race ad available to thousands of additional athletes.

MAGAZINE CALENDAR / STARTING LINES LISTSING

Your event calendar listing is in bold caps with the ad page number noted for easy reader reference. Starting Lines editorial (125 words max) on your race is printed with the calendar listing for additional exposure.

INTERNET CALENDAR LISTING / STARTING LINES / RESULTS

* flrunning.com Calendar Page: Your event race calendar info is posted on our flrunning.com page receives 45,000 monthly visits.

* Race Results: Your full race results will be posted on our flrunning.com receives 45,000 monthly visits.

* runningnetwork.com National Calendar Page: Race directors may post their event calendar info on our very highly visible "Running Network" Internet Site, which receives 3.5 million unique visits per month.

INTERNET FEATURED RATE

Featured Race Link Option: Your race logo, Calendar Listing / Starting Lines featured at the top of the calendar index page with a link to your race website(s).

ADVERTISERS' ENTRY FORM

If using our advertisers' entry form, your ad will refer to the form page number, and the advertisers' entry form will have your race name and ad page number listed for easy cross reference and added exposure.

COMMUNITY, AREA, & STATEWIDE ESPOSURE

In every issue of our magazine you will find race advertisements from every region of Florida. Race directors repeat year after year with us as they know it ensures their race ad will be seen by athletes in the immediate event community, in nearby towns, and cities throughout Florida.

AD BENEFITS

Gets participants to the race who would not have known about it * Provides the opportunity to promote your company and/or charitable organization * Provide sponsors with well-deserved exposure * Lets runners know you care enough to advertise * Sets forth a professional image * Runners attend your race that may have gone to different advertised event * Reasonably priced -- a quarter-page only takes 10- 15 participants to pay for itself * We provide current issues of the magazine to selected events as great race packet stuffers.

INTEGRITY

Florida Running & Triathlon has been in publication for twenty-one years. We have a solid following and an excellent reputation in the running/multisport communities.

For more information contact:

Lorraine Evans

flrunn@cfl.rr.com

flrunning.com

407-352-9131

(For National events / products please go to runningnetwork.com or contact 847-675-0200)